HENDERSON, Nev. — Yokohama Tire Corp. (YTC) is making a serious pitch for the pickup truck/Jeep/SUV and CUV crowds with a pair of new tires in the Geolandar product line, the X-AT extreme all-terrain ...

If you’re in the market for a true all-terrain performance tire, look no further than the Yokohama GEOLANDAR X-AT. This tire does something than most other tires cannot - It handles as well on the ...

TOKYO — Yokohama Rubber Co. Ltd. (YRC) has secured an original equipment fitment with Honda Motor Co. Ltd. on the 2023 HR-V compact SUV, which went on sale in North America in June. Yokohama's fitment ...

Crossovers and SUVs now dominate the automotive world with models designed for just about every lifestyle. No matter how you use your vehicle, there are tires available that specialize in helping you ...

TOKYO—Mitsubishi Motors Corp. has spec'd an 18-inch rim-diameter version of the Yokohama Geolandar X-CV crossover/SUV tire as an OE fitment on its 2022 model-year Outlander SUV, according to Yokohama ...

A good set of tires is very important on just about any car. According to Consumer Reports, and perhaps unsurprisingly, only ...

TOKYO—German car maker Porsche A.G. has selected versions of Yokohama Rubber Co. Ltd.'s Avid GT and Advan Sport 105 performance tires as OE fitments on the 2020 Cayenne premium SUV. This is the third ...

The Yokohama Rubber Co., Ltd., announces that its global flagship brand ADVAN tires are featured as equipment on the vehicle used in "Gymkhana: Aussie Shred," the latest installment of the Gymkhana ...