There’s little TikTok loves more than an affordable impulse buy, and L’Oréal is a powerhouse of the beauty industry known for its quality products at a reasonable price. As I mentioned, the setting ...

If you dye your hair, you know how difficult — and expensive — the upkeep can be. Sure, you can spend time running to the salon every few weeks to keep your color looking as fresh as the day you were ...

Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. L'Oréal's Colorsonic, left, and its components at right, ...

If you’re bored beyond understanding, you may be looking to do something drastic. A great way to achieve a new look without taking scissors to your head or permanently changing (a potentially damaging ...

If you just can't get to the salon or you're keeping an eye on your budget and want to take matters into your own hands when it comes to your hair color, the best hair dyes for dark hair are powerful ...